MAVIC, the French developer of sophisticated cycling equipment was founded in Lyon in 1889 and is considered as a pioneer for passion and ambition in cycle racing. LE SANG JAUNE is more than just a claim – it’s the brand’s DNA, standing for top-level performance, partnership and reliability. Road cyclists and mountain bikers appreciate the world-wide service and support offered by Mavic at the world’s most important competitions. The wheel specialist sees itself as a reliable partner for pros, competitive cyclists and hobby athletes that follow their passion for cycling with innovative and high-quality components and enjoy unforgettable moments.
UST – THE STANDARD FOR TUBELESS ROAD TYRES
From now on, the wheel specialist MAVIC plays a special role in cycle racing with the topic of “Tubeless Systems”. The renowned wheel manufacturer from France combines rim and tyre and does without tubes on virtually all models of the road wheel collection. Thus, the wheel specialist wants to achieve the best possible balance of performance, reliability and safety. Apart from the performance of the system, their focus is on easy handling as well as on easy tyre installation and removal. With the “Universal System Tubeless” (UST) Technology, Mavic presents a patented system that is the first system ever in cycling to represent a standardised and certified combination of wheel and tyre.
The exclusive Mavic material with 37.5 Technology uses active particles to attract moisture and absorb body heat. This accelerates evaporation and increases breathability – for best performances in almost all conditions.